Peran Manajemen Sumber Daya Manusia “ Sistem Rekrutmen, Seleksi, Kompetensi dan Pelatihan” Terhadap Keunggulan Kompetitif

Akhsan khair

Abstract


Penelitian ini bertujuan untuk mengetahui Faktor-faktor yang mempengaruhi mempengaruhi Keputusan Penjualan (Y), Kualitas Produk (X1), Harga Kompetitif (X2), Lokasi (X3). Suatu studi literature Manajemen Sumber daya Manusia. Metode penulisan artikel ilmiah ini adalah dengan metode kualitatif dan studi literature atau Library Research. Hasil artikel literature review ini adalah:  1) KualitasProduk (X1) berpengaruh terhadap Keputusan Penjualan (Y), 2) Harga kompetitif (X2) berpengaruh terhadap Keputusan Penjualan (Y), dan 3) Lokasi (X3) berpengaruh terhadap Keputusan Penjualan (Y).

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References


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